Website Content Management Systems

When it comes to the digital space, everyone knows that “content is king.” It is important that every piece of content you publish on your website is optimised for the search engines, answers the right questions and is of the highest quality. And when it comes to developing a new website, one of the most important decisions you will have to make is the selection of which Content Management System (CMS) to use. A CMS is a software that is used to manage the creation and editing of your digital content. 

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Open Sourced Solution or Tailor-Made Content Management Solutions

There are many different types of CMS’s to choose from, so it’s important that your website’s goals and objectives are clearly outlined in order to help you make the correct decision.

For complex sites, where a 3rd party CMS may not be suitable, Robinsfly builds fully tailor-made, custom CMS. That sets us apart from most other businesses and although the level of work involved in the development of our CMS is much greater, each client is provided with a CMS that is fully flexible and can be adapted over time as requirements change.

The Robinsfly CMS is also extremely user friendly and provides a WYSIWYG interface where site administrators can modify a ‘mirror’ editing version of the site, and then upload the new content at the click of a button. More complex changes to the site can be administered using a MSWord type interface.

Questions to help you choose the best CMS for your new website:

  • Will you require constant and complex modifications to your website?
  • Are you looking for a free, open sourced platform?
  • Who will be managing the content on your website? Will it be you or a more junior colleague?
  • Do you require a CRM tool or other marketing features such as Email Marketing to be a part of your website?
  • Will you be using the same content on your website across mobile applications and need to streamline this?
  • Will your website require any automation (ie enquiry emails or downloads) or personalisation for individual website visitors?
  • Is e-commerce a consideration, either now or in the future?

Content Management Systems Available:

Custom Website Design & Development

For custom designed and developed websites, the Robinsfly creative team will understand your business, the brief and create the entire website based on your exact requirements.

WordPress Website Design

WordPress powers around 22% of the world's websites. Whether you're looking for a fast, template-based website or a custom designed WordPress website, we can help.

SharePoint Website Development

Often the choice for government, semi-government or large enterprises, SharePoint offers a stable and highly-collaborative platform. We have created both large scale websites and Intranets using SharePoint.

Sitecore Website Development

Sitecore offers not only a comprehensive content management system but also website personalisation and elements of marketing automation.

HubSpot Website Development

Despite being a relatively new Content Management System, the HubSpot website platform is incredibly powerful and offers complete marketing automation and website personalisation using its power-packed software.

Drupal Website Development

Robinsfly has been providing Drupal website development and optimisation services for a number of years. This powerful platform is used by many enterprise clients to power often-complex websites.

Get a Free Website Design Estimate

We help businesses unlock their potential through results-driven website design, web development, and online marketing services. We’ll show you exactly what we’ll do, how much it’ll cost, and how we’re going to crush your competitors.

Want to get the ball rolling quicker? Call +44 330 1338256

The Importance of a Content Management System

A Content Management system is one of the most powerful development tools of the internet because in a world where websites are vital for business success, CMS solutions ensure that websites are well maintained, easy to update and easy to build.

To sum it up as simply as possible, a CMS helps users build, manage, and modify content on a website without the need of technical know-how or technical expertise. That is: you do not need to write code in order to build or add to your website.

What a CMS can do for your Business

CMS functionality depends on what system you choose to work with and what your objectives are as a business however, there are several features that are available with almost all CMS systems. Either these are standard or part of additional plugins, and include:

  • Blogging functionality
  • Media Publishing
  • Contact Form or Lead Generation Form Creation
  • Newsletter Creation and Management
  • Calendar
  • Online Form Creation
  • Forum Capabilities

It all comes down to what it is you want from your website. Once you understand your goals and objectives, it is easy to find the right CMS for your website and your website. And we are here to help you do just that.